Calvin Klein has unveiled its Fall 2025 campaign, featuring American basketball star Jalen Green as the face of the season. The shoot captures Green in both athletic and relaxed moments, highlighting the brand’s latest collection in a range of striking settings.
Directed by Gordon von Steiner and photographed behind the scenes by Andrew Rothschild, the campaign shows Green playing casual hoops on a sunny terrace, followed by intimate recovery sessions after workouts. The mix of sport and lifestyle perfectly blends his natural charisma with Calvin Klein’s timeless style.
In a statement, Jalen Green shared his excitement about the collaboration, calling it “a dream” to work with Calvin Klein. He mentioned that the brand’s underwear and jeans have always been part of his personal style, both on and off the court. Green added, “This shoot let me channel my passion for basketball and the confidence and empowerment that the brand has always stood for.”
The campaign gives fans a closer look at Green’s energy, confidence, and effortless style, making him the perfect fit for Calvin Klein’s vision this season.
Detail Info
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Brand: Calvin Klein
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Campaign: Fall 2025
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Star: Jalen Green (American basketball player)
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Director: Gordon von Steiner
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Photographer (BTS): Andrew Rothschild
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Theme: Athletic energy meets Calvin Klein’s modern minimalism
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Collection: Features underwear, jeans, and seasonal apparel staples
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