Official Look at the Air Jordan 4 "Rare Air" – A Bold New Drop This Month

 

After a long wait, Jordan Brand is finally dropping the Air Jordan 4 “Rare Air” later this month. First teased in 2024, this sneaker has built up a lot of hype—and now we have official images to enjoy before its big release.

The shoe features a sleek black upper, mixed with bold accents of Fire Red and Deep Royal Blue. Shades of Dark Smoke Grey and Tech Grey give it a modern, stylish edge. While early rumors mentioned laser designs, the final version skips them. Instead, the spotlight is on the cool removable tongue patches—one in grey with a blue Jumpman logo, and the other in red with black “23” text.

This release is part of the larger “Rare Air” series, which already brought us fresh versions of the Air Jordan 1 High OG and Air Jordan 3. The Air Jordan 4 version stands out with its mix of premium details, bold colors, and the exclusive "Rare Air" branding on the tongue.

After several delays—first expected in February—the final release is locked in for July 26. Sneaker fans can grab a pair through Nike SNKRS and select retailers for $220 USD.

Release Info:

• Name: Air Jordan 4 “Rare Air”

• Colorway: Black/Fire Red/Deep Royal Blue/Dark Smoke Grey/Tech Grey

• SKU: FV5029-003

• Price: $220 USD

• Release Date: July 26, 2025

• Where to Buy: Nike SNKRS and select Jordan retailers