PUMA and LaMelo Ball are ready to launch the latest edition of the MB.04, known as the “Heem.” This bold sneaker is inspired by one of LaMelo’s tattoos and is set to release on December 13th, 2024. The shoe will be available in men’s sizes for $125 and grade school sizes for $100.
What’s Behind the “Heem”?
The nickname “Heem” comes from LaMelo’s tattoo collection, adding a personal touch to this new release. The design also revisits a key moment in LaMelo’s career: his powerful dunk during a 2022 game against the Atlanta Hawks. The “Melo Dunkman” logo on the heel captures the energy of that iconic slam, showing LaMelo hanging from the rim in celebration.
Design Features
The PUMA MB.04 “Heem” delivers both style and performance with:
- Dynamic Branding: The “Melo Dunkman” logo on the heel stands out alongside the digital “Not From Here” text, a signature of LaMelo’s unique identity.
- Psychedelic Details: The mesh underlayer features a liquid distortion pattern, adding an out-of-this-world vibe.
- Dark Multi-Color Palette: The sleek, vibrant colors fit the eccentric style that defines LaMelo’s signature sneaker line.
- Tendril TPU Shell: The shoe maintains its recognizable structure, ensuring durability and stability on the court.
A Nod to LaMelo’s Athleticism
Though LaMelo has dazzled fans this year with circus shots and long-range threes, the MB.04 “Heem” reminds us of his raw athleticism and high-flying dunks from earlier in his career.
Mark your calendars for December 13th and grab the PUMA MB.04 “Heem” from PUMA stores and select retailers. Whether you're a fan of LaMelo’s electrifying game or just love standout sneakers, this release is not to be missed!
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